Visual Identity System

Visual Identity System
GRAPHIC ELEMENTS Nameplate Primary Nameplate Secondary Nameplate Colleges & Departments Affiliates University Extension Location/Nameplate Apparel/Merchandise Typography Print Web Presentation Color Photography Guidelines Print Tips Web Tips Presentation tips University Seal PRINT Stationery Letterhead Colleges/Dept/Units Affiliates Typing Guide Envelope Business Card Fax Interoffice Communication Note Pad Note Card Buck Slip Publications Brochures 4" x 9" 8 1/2" x 11" Direct mail Invitations Newsletters Postcards Posters/Flyers Presentations Report Covers Advertising Display Classified Certificates/Awards Nametags/Badges Research Poster Templates WEB Web typography Web color Photography/artwork SOCIAL MEDIA/MOBILE EMPLOYEE APPAREL Primary Shirt Option One Primary Shirt Option Two Secondary Shirt Option One Secondary Shirt Option Two Primary Cap Option One Primary Cap Option Two Secondary Cap Option One Secondary Cap Option Two PROMOTIONAL MERCHANDISE SIGNAGE Banners Vehicles Construction Identifier EDITORIAL STYLE GUIDE UNIVERSITY MARKETING HOMEPAGE NEW Promotional Merchandise Toolkit	This page is being revised. In the interim, please visit http://www.trademark.iastate.edu for information about athletic logos and university spirit marks.
Ames, Iowa 50011, (515) 294-9624. Published by: Office of University Marketing. Copyright © 1995-2004, Iowa State University of Science and Technology. All rights reserved.