Harness the Brand
We help you harness the power
The Office of University Marketing has two major responsibilities:
- We build awareness of the university brand and with key audiences.
- We help units within the university develop focused marketing programs to achieve their communications objectives while simultaneously maintaining brand consistency for your unit and for the university. We help you achieve your goals by helping you harness the power of the university brand in everything you do.
You can access
powerful creative teams
We tap the power of professionals to help you achieve your goals efficiently and effectively. We maintain contracts with design and advertising firms including Mauck Groves Branding and Design and ZLRIgnition, along with research firms, print and broadcast production companies, and other resources who already know and understand the university brand. Their understanding of university audiences translates to on-target communications.
